The Retrospective

Jelsen Innocent (aka Jelsen Jargon) is a Brooklyn-based graphic artist whose work is playful, and could even be described as visually compelling. I first discovered Jelsen’s work purely by accident. What really drew me in is that, he almost exclusively hand draws custom typefaces for his projects. Crafted with a loving subtle detail. I decided […]

In an effort to foster relationships and create dialogues with the creative forces that inspire us, “We Are Each Other” is an on-going series that spotlights designers in various design disciplines. These in-depth interviews and essays showcase our belief that we are all extensions of a larger artistic community, inspiring and motivating each other to […]

Armin over at Brand New had a great in depth look at the massive, and all around expensive (1.2 billion dollars over the course of 3 years! Who says companies aren’t spending money on advertising?) rebranding of Pepsi. New York firm Arnell Group is responsible for the rebranding while TBWA\Chiat\Day handled print and television campaigns.  […]

In my opinion, having something like a blog, podcast, or twitter for any company is a great way to give some insight on who you are and what you do on both business, and social levels. If you’ve ever read my posts in the past about W+K, you already know that I’m a huge fan […]

Jeff Staple as far as we are concerned is one of the most interesting entrepreneur and figures in street wear and street wear culture. He has always maintained a steadfast commitment to follow his vision despite the fickleness of the industry. While other brands were eager to cash in on whatever trends were popular, Staple […]

I’m not sure when I first discovered Nooka, but they are a Life Style and Accessory design company headed by Mathew Waldman. They make really interesting design pieces working with different design systems. They are mostly known for their interesting take on time pieces, mainly watches. They redefine the standard analog or digital “interface” and focus […]