The Retrospective

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Of Sneakerheads, Subcultures and Neon Orange Unicorns – The Retrospective’s Night With Nike iD

May 5th, 2009 6 Comments

Until recently I had never heard the term sneakerhead, nor to my knowledge had I met one. Over three hours with Harley Carrara, owner of Mass Appeal Skateboard Shop in Plainville, Connecticut, and three Nike Design Customization Experts at Westfarms Mall’s Nike iD Studio, I learned that though I hadn’t realized it, the mythic sneakerhead […]

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